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What hybrid Cloud really means – thoughts from Interop Las Vegas

I used to be an avid blogger, and it’s time for me to start writing again, and often.
I’ve recently attended Interop Las Vegas, where on April 2nd I spoke about “What Hybrid cloud really means”.
After being on stage almost 600 times in six years for another, successful cloud provider, as a Technology and Cloud Evangelist, this was my first true speaking opportunity at VMware and I’ve been waiting for this for weeks.
When you close a great adventure and start a new one, your first attempt at something is particularly important, as it usually sets the stage for future attempts. My goal, as the title implied, was to help customers understand what Hybrid cloud really means. But how do you do it?

Unfortunately, “Cloud” is a too much hyped tag, for two main reasons.
One, companies that are left behind usually try a desperate Hail Mary to catch up with their smarter competitors, and simply attach the “Cloud” tag to whatever they were selling before, and pretend it’s a new technology.
Two, smart companies have their own idea on what a cloud really is, and these ideas follow their business strategy – often in conflict with each other. The customer is left there, in the middle, listening to conflicting messages about what Cloud is, and where it’s going.
Some providers insist on the concept of “Public Cloud”: move your data and your applications to our data centers, and stop worrying about Infrastructure, they say. Hardware vendors, on the contrary, call the “Private Cloud” their only philosophy of life.
Reality is different from both views: as a recent survey from Rightscale.com suggests, customers want to use multiple clouds, and want to use both private and public ones – a Hybrid solution, in short.
This is where VMware’s offering is truly different.

Customers who want to virtualize their entire Data Center, in what we call the “Software-Defined Data Center”, or SDDC, can do so by using VMware’s solutions to virtualize not only the compute, but also the storage and the networking.
For those who also want to benefit from a flexible, on demand cloud infrastructure, it is natural to extend their VMware virtual machines, storage and networking into vCHS, an acronym which stands for vCloud Hybrid Service.

I often say that innovation is driven by pain: customers want solutions for these pains.
VMware, years ago, solved the pain of managing physical servers and optimizing their efficiency by virtualizing them. Today, with vCHS, we are solving the issues that you can encounter when you are limited to a private cloud environment, allowing you to move your workloads back and forth. Not only: is it particularly easy to start a new workload on vCHS and only later, once it becomes a stable, productive function of your business, you can decide to move it back to your own infrastructure, benefiting from the same management tools and control plane. We give you choice and flexibility, where a private cloud requires you to provision in advance, and a public cloud asks you to re-engineer your applications and often commit to proprietary APIs.

We believe that this is the mission of vCHS, and that Hybrid Clouds have a bright future ahead. This same mission, in fact, very recently convinced me to join VMware, as I believe that there’s an exciting opportunity to innovate in the Enterprise IT space.

For this reason, I am particularly proud to announce that vCHS has been selected as the winner of the Interop Awards in the Cloud category. Well done, team!

Quoting from the judges:

“But VMware has done the hard work of making vCloud not just another cloud service, but one that mirrors and interoperates with the enterprise’s virtualized data center. VMware’s efforts to virtualize the network and assign it as a flexible resource to a virtual machine at the moment of creation means a system administrator can stretch layer 2 and/or layer 3 networks seamlessly from the data center to vCloud Hybrid Service without the need for manual configuration changes. VMware is making it possible to extend the server, networking and storage envelope inside the data center out into the public cloud, making it an extension of the enterprise.”

Look at the important keywords there: interoperability, seamless, extension. If you look at how they can be translated into the real world, these simply become synonyms with Hybrid Cloud. I’m sure you will keep hearing about this more and more in the coming times.

For now, I suggest you to take a closer look at vCHS, and see if it fits your needs.
Feel also free to follow me – @simon – on Twitter to get updates about our Hybrid Cloud platform.
Simone

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